Demos are often haunted by gremlins. But even when the technology works fine, most demos just don’t sizzle. A new survey seeks to uncover the real challenge behind one of the most important steps in the B2B cycle.
Entaktics is engaging buyers and sellers of high technology in a market survey to assess the role of Technical Sales Engineers in the sales demonstration process. Is the root cause one of leadership, training, skillset, messaging or another challenge? It’s a burning question that needs to be answered, so we ask for your help.
Join us to participate in the survey.
As thanks for your participation, you’ll get a copy of the results.