by Mary Gospe | Feb 27, 2015 | Marketing
At a recent Women in Consulting (WIC) meeting, I had the pleasure of hearing a presentation by Lee McEnany Caraher, author of Millennials & Management: The Essential Guide to Making It Work at Work. We work in a multigenerational environment these days with Baby...
by Mike Gospe | Feb 19, 2015 | Marketing
A CAB expert can help you get the most from your CAB program and every meeting. But you want more than just a facilitator. You need a business strategist who can help you design and integrate a CAB program that connects with your annual planning process and your...
by kickstartall | Feb 6, 2015 | Marketing
2015 has arrived, and in some countries it’s around the corner. For example, in China, the Spring Festival, widely known as Chinese New Year in the West, begins on February 19. Wherever we are, the New Year gives us an opportunity to reflect on past year’s...
by Janet Gregory | Feb 4, 2015 | Marketing
Everyone loves the kickoff for the New Year. Reinvent your sales kickoff. Go beyond the customer panel, motivational speaker and endless PowerPoint slides. Do the unexpected. Reverse engineer common components. Think outside the box. Your team will love it and you...
by Janet Gregory | Dec 17, 2014 | Marketing
At the close of a year we look back on the resolutions set, the projects planned and the initiatives launched a year earlier, only to find disappointing results. Why is that? Why to do these resolutions, projects and initiatives fail to achieve their desired results...
by Janet Gregory | Dec 1, 2014 | Marketing
CRM is making sales people dumb. “No, absolutely not, that’s heresy” shouts Salesforce.com, Velocify, SugarCRM and sales management. When sales people act like robots inputting data and taking action without thinking, the answer is YES. Unfortunately, the answer is...