As a service to our current and former clients and colleagues, KickStart Alliance is hosting a free bi-monthly series of topical 30-minute “coffee chats”. Each session poses a key question that we are all wrestling with during the “Great Pause”. We invite you to weigh in with your peers. This is a great way to gather new insights and practical tools while we’re all sheltering in place. I hope you can join us!
Our next events:
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May 6 Peer Discussion: COVID-19 & the Future of Customer Advisory Boards
The Coronavirus and our response to it, puts many Customer Advisory Board (CAB) meetings on hold at a time when company leaders need perspective and guidance from their most important customers.
Join Mike Gospe, CAB architect and professional CAB facilitator, for an intimate 30-minute peer group conversation, to discuss how to engage your CAB members during this challenging time. We will discuss the following questions:
- What’s your CAB strategy for 2020: Are you cancelling, postponing, or transitioning to a virtual format?
- What conversations are you having with CAB members in 2020?
- How are you helping CAB members maximize the value of their investments with you?
- How is your CAB engagement strategy shifting?
Together we’ll share ideas and best practices for incorporating virtual elements into your CAB program to keep the dialog going with your customers.
Date: Wednesday, May 6
Time: 10:30 – 11:00 am, PACIFIC
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May 20 Peer Discussion: COVID-19 and Your Customer Relationships
Using Voice of the Customer Strategies to Meet Your Next Customer Champion
Expanding your contacts within a client is challenging even in the best of times. What happens when your champions are laid off in the coming recession? What’s your plan to increase the breadth and depth of those relationships?
Join Karyn Holl, our Voice-of-the-Customer expert, for an intimate 30-minute peer group conversation to discuss nurturing customer relationships during this challenging time. We will discuss the following questions:
- What conversations are you having with your customer contacts today? How have these changed since the pandemic began?
- How are you expanding your contact list within existing customers?
- What actions are you taking (or planning to take) to capture the voice-of-the-customer?
Together we’ll share ideas and best practices for formally and informally capturing voice-of-the-customers input to build a stronger network within your customer base.
Date: Wednesday, May 20
Time: 10:30 – 11:00 am, PACIFIC